{"id":8999,"date":"2021-09-03T17:08:48","date_gmt":"2021-09-03T08:08:48","guid":{"rendered":"https:\/\/www.venture-net.co.jp\/ma\/?p=8999"},"modified":"2021-09-03T17:08:49","modified_gmt":"2021-09-03T08:08:49","slug":"email-ab-testing","status":"publish","type":"post","link":"https:\/\/www.venture-net.co.jp\/ma\/column\/email-ab-testing\/","title":{"rendered":"E\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3067\u6210\u679c\u3092\u3042\u3052\u308b\u305f\u3081\u306eAB\u30c6\u30b9\u30c8\u6d3b\u7528\u6cd5"},"content":{"rendered":"<p>E\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3092\u62c5\u5f53\u3057\u3066\u3044\u308b\u7686\u69d8\u306f\u3001\u300c\u3069\u3093\u306a\u4ef6\u540d\u306b\u3059\u308c\u3070\u3088\u308a\u958b\u5c01\u7387\u304c\u3042\u304c\u308b\u306e\u304b\u300d\u300c\u30af\u30ea\u30c3\u30af\u7387\u3092\u6539\u5584\u3059\u308b\u306b\u306f\u30dc\u30bf\u30f3\u306e\u6587\u8a00\u306f\u3069\u3046\u3059\u308c\u3070\u3044\u3044\u306e\u304b\u300d\u300c\u30dc\u30bf\u30f3\u306e\u8272\u306f\u4f55\u8272\u304c\u3044\u3044\u306e\u304b\u300d\u306a\u3069\u3001\u6210\u679c\u3092\u3042\u3052\u308b\u305f\u3081\u306b\u65e5\u3005\u982d\u3092\u60a9\u307e\u305b\u3066\u3044\u308b\u3068\u601d\u3044\u307e\u3059\u3002<\/p>\n<p>\u3055\u307e\u3056\u307e\u306a\u6539\u5584\u30a2\u30a4\u30c7\u30a3\u30a2\u304c\u3067\u3066\u304d\u305f\u3068\u304d\u3001\u305d\u308c\u3092\u5b9f\u969b\u306b\u8a66\u3057\u3066\u307f\u3066\u3001\u52b9\u679c\u304c\u3042\u308b\u304b\u5426\u304b\u3092\u5224\u65ad\u3059\u308b\u3053\u3068\u306f\u975e\u5e38\u306b\u91cd\u8981\u3067\u3059\u3002\u305d\u3053\u3067\u3001\u4eca\u56de\u306f<span 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class=\"mark_green\">\u611f\u899a\u7684\u306b\u5224\u65ad\u3059\u308b\u306e\u3067\u306f\u306a\u304f\u3001\u5b9a\u91cf\u7684\u306b\u5224\u65ad\u3092\u3059\u308b<\/span>\u3053\u3068\u306b\u3088\u3063\u3066\u3001\u78ba\u5b9f\u306a\u6539\u5584\u304c\u898b\u8fbc\u3081\u307e\u3059\u3002<\/p>\n<p>\u3057\u304b\u3057\u3001\u5358\u7d14\u306b2\u3064\uff08\u3042\u308b\u3044\u306f\u305d\u308c\u4ee5\u4e0a\uff09\u306e\u30d1\u30bf\u30fc\u30f3\u3092\u6bd4\u8f03\u3057\u3066\u3001\u3053\u3063\u3061\u306e\u65b9\u304c\u958b\u5c01\u7387\u304c\u3088\u304b\u3063\u305f\u304b\u3089\u3053\u308c\u304c\u6b63\u89e3\u3001\u3068\u306a\u308b\u308f\u3051\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002<br \/>\n<span class=\"mark_green\">\u304d\u3061\u3093\u3068\u30dd\u30a4\u30f3\u30c8\u3092\u62bc\u3055\u3048\u305f\u3046\u3048\u3067\u5b9f\u884c\u3057\u306a\u3044\u3068\u3001\u672c\u5f53\u306f\u52b9\u679c\u304c\u3042\u308b\u3068\u306f\u8a00\u3048\u306a\u3044\u65bd\u7b56\u3092\u300c\u52b9\u679c\u3042\u308a\u300d\u3068\u3057\u3066\u3057\u307e\u3046\u53ef\u80fd\u6027\u3082\u3042\u308a\u307e\u3059\u306e\u3067\u6ce8\u610f\u304c\u5fc5\u8981<\/span>\u3067\u3059\u3002<\/p>\n<h2>AB\u30c6\u30b9\u30c8\u306e\u9032\u3081\u65b9<\/h2>\n<p>AB\u30c6\u30b9\u30c8\u306f\u5927\u304d\u304f\u308f\u3051\u3066\u3001\u4e0b\u8a18\u306e\uff14\u30b9\u30c6\u30c3\u30d7\u3067\u9032\u3081\u307e\u3059\u3002<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.venture-net.co.jp\/ma\/wp-content\/uploads\/2021\/09\/email-ab-testing-1-1024x125.png\" alt=\"AB\u30c6\u30b9\u30c8\u5b9f\u65bd\u306e4\u30b9\u30c6\u30c3\u30d7\" width=\"1024\" height=\"125\" class=\"aligncenter wp-image-9001 size-large\" srcset=\"https:\/\/www.venture-net.co.jp\/ma\/wp-content\/uploads\/2021\/09\/email-ab-testing-1-1024x125.png 1024w, https:\/\/www.venture-net.co.jp\/ma\/wp-content\/uploads\/2021\/09\/email-ab-testing-1-300x37.png 300w, https:\/\/www.venture-net.co.jp\/ma\/wp-content\/uploads\/2021\/09\/email-ab-testing-1-768x94.png 768w, https:\/\/www.venture-net.co.jp\/ma\/wp-content\/uploads\/2021\/09\/email-ab-testing-1-1536x187.png 1536w, https:\/\/www.venture-net.co.jp\/ma\/wp-content\/uploads\/2021\/09\/email-ab-testing-1.png 1739w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><br \/>\n\u5404\u30b9\u30c6\u30c3\u30d7\u306b\u3064\u3044\u3066\u3001\u8a73\u3057\u304f\u8aac\u660e\u3057\u307e\u3059\u3002<\/p>\n<h3>\u30b9\u30c6\u30c3\u30d7\uff11\uff1a\u8ab2\u984c\u306e\u660e\u78ba\u5316<\/h3>\n<p>\u307e\u305a\u306f\u3001<span class=\"mark_green\">\u300c\u4f55\u3092\u6539\u5584\u3059\u308b\u305f\u3081\u306b\u300dAB\u30c6\u30b9\u30c8\u3092\u5b9f\u65bd\u3059\u308b\u304b\u3092\u660e\u78ba\u306b\u3057\u307e\u3059<\/span>\u3002<\/p>\n<p>E\u30e1\u30fc\u30eb\u306e\u5834\u5408\u3001\u6539\u5584\u3059\u308b\u6307\u6a19\u306f\u57fa\u672c\u7684\u306b<span class=\"mark_green\">\u300c\u958b\u5c01\u300d\u300c\u30af\u30ea\u30c3\u30af\u300d\u305d\u3057\u3066\u30af\u30ea\u30c3\u30af\u3057\u305f\u5148\u306e\u30da\u30fc\u30b8\u306b\u30bb\u30df\u30ca\u30fc\u7b49\u306e\u7533\u8fbc\u307f\u30d5\u30a9\u30fc\u30e0\u304c\u3042\u308b\u5834\u5408\u306f\u300c\u30d5\u30a9\u30fc\u30e0\u63d0\u51fa\u300d\u306e3\u3064<\/span>\u3067\u3059\u306e\u3067\u3001\u3053\u306e\u3046\u3061\u3069\u306e\u6307\u6a19\u3092\u6539\u5584\u3059\u308b\u306e\u304b\u3092\u6c7a\u3081\u307e\u3057\u3087\u3046\u3002<br \/>\n1\u56de\u306e\u30c6\u30b9\u30c8\u3067\u306f1\u3064\u306e\u6307\u6a19\u306b\u3064\u3044\u3066\u30c6\u30b9\u30c8\u3092\u884c\u3044\u307e\u3059\u3002<\/p>\n<p><span class=\"mark_green\">\u57fa\u672c\u7684\u306b\u307e\u305a\u300c\u958b\u5c01\u300d\u304b\u3089\u6539\u5584\u3057\u3066\u3044\u304f\u3053\u3068\u3092\u304a\u3059\u3059\u3081<\/span>\u3057\u307e\u3059\u3002<br \/>\n\u3053\u308c\u306f\u3001\u30e1\u30fc\u30eb\u306e\u958b\u5c01\u6570\u304c\u5341\u5206\u306b\u591a\u3044\u72b6\u614b\u3067\u300c\u30af\u30ea\u30c3\u30af\u300d\u3084\u300c\u30d5\u30a9\u30fc\u30e0\u63d0\u51fa\u300d\u306e\u30c6\u30b9\u30c8\u3092\u884c\u3063\u305f\u307b\u3046\u304c\u6709\u610f\u306a\u5dee\u3092\u5f97\u3089\u308c\u3084\u3059\u304f\u306a\u308b\u305f\u3081\u3067\u3059\u3002<\/p>\n<h3>\u30b9\u30c6\u30c3\u30d7\uff12\uff1a\u30c6\u30b9\u30c8\u8a08\u753b<\/h3>\n<p>\u8ab2\u984c\u304c\u660e\u78ba\u5316\u3067\u304d\u305f\u3089\u3001\u30b9\u30c6\u30c3\u30d7\uff11\u3067\u7279\u5b9a\u3057\u305f\u8ab2\u984c\u306b\u5bfe\u3057\u3066\u3001<span class=\"mark_green\">\u5177\u4f53\u7684\u306b\u3069\u3053\u3092\u3069\u306e\u3088\u3046\u306b\u30c6\u30b9\u30c8\u3059\u308b\u306e\u304b\u3092\u8a08\u753b\u3057\u307e\u3059<\/span>\u3002<br \/>\n\u4f8b\u3048\u3070\u3001\u6b21\u306e\u3088\u3046\u306a\u8a08\u753b\u3092\u7acb\u3066\u307e\u3059\u3002<\/p>\n<table style=\"border-style: solid;\">\n<thead>\n<tr>\n<th>\u30c6\u30b9\u30c8\u8a08\u753b\u4f8b<\/th>\n<th><\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<th>\u8ab2\u984c<\/th>\n<td>\u958b\u5c01\u7387\u6539\u5584<\/td>\n<\/tr>\n<tr>\n<th>\u3069\u3053<\/th>\n<td>\u4ef6\u540d<\/td>\n<\/tr>\n<tr>\n<th>\u3069\u306e\u3088\u3046\u306b<\/th>\n<td>\u300c\u3007\u3007\u69d8\u3078\u300d\u306a\u3069\u53d7\u4fe1\u8005\u306e\u540d\u524d\u3092\u4ef6\u540d\u306e\u5192\u982d\u306b\u5dee\u3057\u8fbc\u3080<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>\u3042\u3068\u306f\u8a08\u753b\u306b\u57fa\u3065\u3044\u3066\u3001\u5b9f\u969b\u306b2\u7a2e\u985e\u306eE\u30e1\u30fc\u30eb\u3092\u4f5c\u6210\u3057\u307e\u3059\u3002<\/p>\n<h4>\u30c6\u30b9\u30c8\u8a08\u753b\u306e\u6ce8\u610f\u4e8b\u9805<\/h4>\n<p>\u30c6\u30b9\u30c8\u8a08\u753b\u3092\u4f5c\u308b\u306b\u3042\u305f\u3063\u3066\u306f\u3001\u6b21\u306e3\u70b9\u306b\u6ce8\u610f\u3092\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n<ol class=\"is-style-num_circle\">\n<li><strong>\u30c6\u30b9\u30c8\u8a08\u753b\u306f\u30011\u56de\u5206\u3060\u3051\u3067\u306a\u304f\u3001\u300c\u3053\u306e\u30c6\u30b9\u30c8\u304c\u3046\u307e\u304f\u3044\u3063\u305f\u3089\uff0f\u3046\u307e\u304f\u3044\u304b\u306a\u304b\u3063\u305f\u3089\u6b21\u306f\u3069\u3093\u306a\u30c6\u30b9\u30c8\u3092\u3059\u308b\u304b\u300d\u3092\u5408\u308f\u305b\u3066\u8a08\u753b\u3059\u308b<\/strong>\u3053\u3068\u3067\u3001\u7d99\u7d9a\u7684\u306a\u6539\u5584\u30b5\u30a4\u30af\u30eb\u3092\u4f5c\u308a\u3084\u3059\u304f\u306a\u308a\u307e\u3059<\/li>\n<li>\u300c\u3069\u306e\u3088\u3046\u306b\u30c6\u30b9\u30c8\u3059\u308b\u306e\u304b\u300d\u304a\u3088\u3073\u5b9f\u969b\u306b\u30c6\u30b9\u30c8\u30d1\u30bf\u30fc\u30f3\u3092\u4f5c\u6210\u3059\u308b\u969b\u306b\u3001<strong>\u30aa\u30ea\u30b8\u30ca\u30eb\u3068\u30c6\u30b9\u30c8\u30d1\u30bf\u30fc\u30f3\u306b\u660e\u78ba\u306a\u5dee\u304c\u51fa\u308b\u3088\u3046\u306b\u6ce8\u610f<\/strong>\u3057\u307e\u3059\u3002<br \/>\n\u660e\u78ba\u306a\u5dee\u304c\u306a\u3044\u5834\u5408\u3001\u30c6\u30b9\u30c8\u306e\u7d50\u679c\u306b\u3082\u5dee\u304c\u8868\u308c\u306b\u304f\u304f\u306a\u308a\u307e\u3059\u3002<\/li>\n<li><strong>1\u56de\u306e\u30c6\u30b9\u30c8\u3067\u306f\u30011\u3064\u306e\u30dd\u30a4\u30f3\u30c8\u306e\u307f\u30c6\u30b9\u30c8<\/strong>\u3057\u307e\u3059\u3002<br \/>\n\u8907\u6570\u500b\u6240\u3092\u5909\u3048\u3066\u3057\u307e\u3046\u3068\u3001\u3069\u308c\u304c\u8981\u56e0\u3067\u7d50\u679c\u306b\u5dee\u304c\u3064\u3044\u305f\u306e\u304b\u308f\u304b\u3089\u306a\u304f\u306a\u3063\u3066\u3057\u307e\u3044\u307e\u3059\u3002<\/li>\n<\/ol>\n<h3>\u30b9\u30c6\u30c3\u30d7\uff13\uff1a\u30c6\u30b9\u30c8\u5b9f\u65bd<\/h3>\n<p><span class=\"mark_green\">\u8a08\u753b\u304c\u3067\u304d\u305f\u3089\u3001\u30aa\u30ea\u30b8\u30ca\u30ebE\u30e1\u30fc\u30eb\u304a\u3088\u3073\u30c6\u30b9\u30c8E\u30e1\u30fc\u30eb\u306e2\u3064\u306eE\u30e1\u30fc\u30eb\u3092\u4f5c\u6210\u3057\u3001\u5b9f\u969b\u306b\u914d\u4fe1<\/span>\u3057\u307e\u3059\u3002<br \/>\n\u307b\u3068\u3093\u3069\u306eMA\u30c4\u30fc\u30eb\u3001\u30e1\u30fc\u30eb\u914d\u4fe1\u30c4\u30fc\u30eb\u3067AB\u30c6\u30b9\u30c8\u306e\u6a5f\u80fd\u304c\u3042\u308b\u3068\u601d\u3044\u307e\u3059\u306e\u3067\u3001\u5b9f\u969b\u306e\u8a2d\u5b9a\u306f\u5404\u30c4\u30fc\u30eb\u306b\u5f93\u3063\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n<h4>\u5fc5\u8981\u306a\u914d\u4fe1\u5bfe\u8c61\u6570\uff08\u30b5\u30f3\u30d7\u30eb\u6570\uff09\u306e\u76ee\u5b89<\/h4>\n<p>\u914d\u4fe1\u5bfe\u8c61\u6570\uff08\u30b5\u30f3\u30d7\u30eb\u6570\uff09\u304c\u5c11\u306a\u3044\u3068\u3001\u7d71\u8a08\u7684\u306b\u6709\u610f\u306a\u5dee\u3092\u5f97\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u305b\u3093\u3002\u4ee5\u4e0b\u306b\u5fc5\u8981\u306a\u914d\u4fe1\u5bfe\u8c61\u6570\u306e\u76ee\u5b89\u3092\u307e\u3068\u3081\u307e\u3057\u305f\u3002<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.venture-net.co.jp\/ma\/wp-content\/uploads\/2021\/09\/email-ab-testing-2-1024x493.png\" alt=\"\" width=\"1024\" height=\"493\" class=\"aligncenter size-large wp-image-9002\" srcset=\"https:\/\/www.venture-net.co.jp\/ma\/wp-content\/uploads\/2021\/09\/email-ab-testing-2-1024x493.png 1024w, https:\/\/www.venture-net.co.jp\/ma\/wp-content\/uploads\/2021\/09\/email-ab-testing-2-300x144.png 300w, https:\/\/www.venture-net.co.jp\/ma\/wp-content\/uploads\/2021\/09\/email-ab-testing-2-768x370.png 768w, https:\/\/www.venture-net.co.jp\/ma\/wp-content\/uploads\/2021\/09\/email-ab-testing-2-1536x740.png 1536w, https:\/\/www.venture-net.co.jp\/ma\/wp-content\/uploads\/2021\/09\/email-ab-testing-2.png 1894w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p>\u4f8b\u3048\u3070\u3001\u30aa\u30ea\u30b8\u30ca\u30eb\u30d1\u30bf\u30fc\u30f3\u306b\u671f\u5f85\u3055\u308c\u308b\u958b\u5c01\u7387\u304c10%\u3001\u30c6\u30b9\u30c8\u30d1\u30bf\u30fc\u30f3\u306b\u671f\u5f85\u3055\u308c\u308b\u958b\u5c01\u7387\u304c11%\u306e\u5834\u5408\u306f\u3001\u540414,748\u4eba\u305a\u3064\u306b\u914d\u4fe1\u3059\u308b\u3053\u3068\u3067\u6709\u610f\u306a\u7d50\u679c\u304c\u5f97\u3089\u308c\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\n<p><span class=\"mark_green\">\u5341\u5206\u306a\u30ea\u30b9\u30c8\u304c\u306a\u3044\u5834\u5408\u306f\u30011\u56de\u306e\u30c6\u30b9\u30c8\u3067\u7d50\u679c\u3092\u5224\u65ad\u3059\u308b\u306e\u3067\u306f\u306a\u304f\u3001\u540c\u69d8\u306e\u30c6\u30b9\u30c8\u3092\u4f55\u56de\u304b\u7e70\u308a\u8fd4\u3057\u3066\u307f\u3066\u5224\u65ad\u3059\u308b\u3068\u3088\u3044\u3067\u3057\u3087\u3046\u3002<\/span><\/p>\n<p class=\"is-style-icon_info\">\u4e0a\u8a18\u306e\u6570\u5024\u306f\u3001\u6b21\u306e\u30b5\u30a4\u30c8\u3092\u4f7f\u3063\u3066\u8a08\u7b97\u3057\u307e\u3057\u305f\u3002<br \/>\nThe Adobe Target Sample Size Calculator helps you determine the sample size needed for a successful A\/B test<br \/>\n<a href=\"https:\/\/experienceleague.adobe.com\/tools\/calculator\/testcalculator.html?lang=ja\" target=\"_blank\" rel=\"noopener noreferrer\">https:\/\/experienceleague.adobe.com\/tools\/calculator\/testcalculator.html?lang=ja<\/a><\/p>\n<h3>\u30b9\u30c6\u30c3\u30d74\uff1a\u632f\u308a\u8fd4\u308a<\/h3>\n<p><span class=\"mark_green\">\u6700\u5f8c\u306b\u3001\u30c6\u30b9\u30c8\u7d50\u679c\u3092\u78ba\u8a8d\u3057\u3001\u7d71\u8a08\u7684\u306b\u6709\u610f\u306a\u5dee\u304c\u3042\u308b\u304b\u3092\u30c1\u30a7\u30c3\u30af<\/span>\u3057\u307e\u3059\u3002<\/p>\n<p><span>A\/B\u30c6\u30b9\u30c8\u4fe1\u983c\u5ea6\u5224\u5b9a\u30c4\u30fc\u30eb\uff08\u6709\u610f\u5dee\u5224\u5b9a\uff09 &#8211; \u682a\u5f0f\u4f1a\u793e\u771f\u646f<\/span><br \/>\n<a href=\"https:\/\/cinci.jp\/report\/ab-calculator.html\" target=\"_blank\" rel=\"noopener noreferrer\">https:\/\/cinci.jp\/report\/ab-calculator.html<\/a><\/p>\n<p>\u4e0a\u8a18\u306e\u30b5\u30a4\u30c8\u304c\u304a\u3059\u3059\u3081\u3067\u3059\u3002\u30d1\u30bf\u30fc\u30f3A\uff08\u30aa\u30ea\u30b8\u30ca\u30eb\uff09\u3068\u30d1\u30bf\u30fc\u30f3B\uff08\u30c6\u30b9\u30c8\uff09\u306b\u3064\u3044\u3066\u300cVisitor\u300d\u306b\u914d\u4fe1\u6570\u3001<br \/>\n\u300cConversions\u300d\u306b\u30c6\u30b9\u30c8\u3057\u305f\u6307\u6a19\uff08\u4e00\u610f\u306e\u958b\u5c01\u6570\u307e\u305f\u306f\u30af\u30ea\u30c3\u30af\u6570\uff09\u3092\u5165\u529b\u3059\u308b\u3068\u3001\u4fe1\u983c\u5ea6\u3092\u7b97\u51fa\u3057\u3066\u304f\u308c\u307e\u3059\u3002<\/p>\n<p><span class=\"mark_green\">\u30c6\u30b9\u30c8\u7d50\u679c\u3088\u308a\u6709\u52b9\u306a\u65bd\u7b56\u3060\u3068\u5224\u65ad\u3067\u304d\u305f\u5834\u5408\u306f\u3001\u30c6\u30f3\u30d7\u30ec\u30fc\u30c8\u306b\u53cd\u6620\u3057\u305f\u308a\u3001\u30e1\u30fc\u30eb\u4f5c\u6210\u6642\u306e\u30eb\u30fc\u30eb\u3068\u3057\u3066\u5171\u6709\u3057\u307e\u3057\u3087\u3046\u3002<\/span><br \/>\n\u30af\u30ea\u30c3\u30af\u306e\u30c6\u30b9\u30c8\u306e\u5834\u5408\u3001\u914d\u4fe1\u505c\u6b62\u30ea\u30f3\u30af\u306a\u3069\u3001\u6210\u679c\u306b\u76f4\u63a5\u95a2\u4fc2\u306a\u3044\u30ea\u30f3\u30af\u306e\u30af\u30ea\u30c3\u30af\u6570\u3092\u9664\u5916\u3059\u308b\u3053\u3068\u3067\u3088\u308a\u6b63\u78ba\u306a\u5206\u6790\u3068\u306a\u308a\u307e\u3059\u3002<\/p>\n<h2>AB\u30c6\u30b9\u30c8\u306e\u30d1\u30bf\u30fc\u30f3\u4f8b<\/h2>\n<h3>\u300c\u958b\u5c01\u300d\u3092\u6539\u5584\u3057\u305f\u3044\u5834\u5408<\/h3>\n<p><span class=\"mark_green\">\u958b\u5c01\u306b\u5f71\u97ff\u3059\u308b\u306e\u306f\u4e3b\u306b\u300c\u4ef6\u540d\u300d\u300c\u30d7\u30ec\u30d3\u30e5\u30fc\u30c6\u30ad\u30b9\u30c8\u300d<\/span>\u3067\u3059\u3002<\/p>\n<p>\u4ef6\u540d\u306e\u30c6\u30b9\u30c8\u4f8b\u3068\u3057\u3066\u306f\u3001\u6b21\u306e\u3088\u3046\u306a\u3082\u306e\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<ul>\n<li>\u540d\u524d\u3092\u5165\u308c\u308b\uff08\u3007\u3007\u69d8\u3078\uff09<\/li>\n<li>\u696d\u7a2e\u540d\u3092\u5165\u308c\u308b\uff08\u3007\u3007\u696d\u306e\u65b9\u5411\u3051\uff09<\/li>\n<li>\u6570\u5b57\u306e\u8868\u73fe\u3092\u5165\u308c\u308b\uff08\u3007\u793e\u306e\u5c0e\u5165\u5b9f\u7e3e\uff09<\/li>\n<li>\u7dca\u6025\u6027\u3092\u5165\u308c\u308b\uff08\u660e\u65e5\u307e\u3067\uff09<\/li>\n<\/ul>\n<p>\u30d7\u30ec\u30d3\u30e5\u30fc\u30c6\u30ad\u30b9\u30c8\u306e\u30c6\u30b9\u30c8\u4f8b\u3068\u3057\u3066\u306f\u3001\u6b21\u306e\u3088\u3046\u306a\u3082\u306e\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<ul>\n<li>\u30d7\u30ec\u30d3\u30e5\u30fc\u30c6\u30ad\u30b9\u30c8\u3092\u8a2d\u5b9a\u3059\u308b\uff08\u305d\u3082\u305d\u3082\u8a2d\u5b9a\u3057\u3066\u3044\u306a\u304b\u3063\u305f\u5834\u5408\uff09<\/li>\n<li>\u6587\u5b57\u6570\uff0810\u6587\u5b57\u7a0b\u5ea6\uff0f30\u6587\u5b57\u7a0b\u5ea6\u306a\u3069\uff09<\/li>\n<\/ul>\n<h3>\u300c\u30af\u30ea\u30c3\u30af\u300d\u3092\u6539\u5584\u3057\u305f\u3044\u5834\u5408<\/h3>\n<p><span class=\"mark_green\">\u30af\u30ea\u30c3\u30af\u306b\u5f71\u97ff\u3059\u308b\u306e\u306f\u672c\u6587\u4e2d\u306e\u3042\u3089\u3086\u308b\u8981\u7d20\u3067\u3059\u304c\u3001\u7279\u306b\u91cd\u8981\u306a\u306e\u306f\u300c\u30dc\u30bf\u30f3\u300d<\/span>\u3067\u3059\u3002<\/p>\n<p>\u30dc\u30bf\u30f3\u306e\u30c6\u30b9\u30c8\u4f8b\u3068\u3057\u3066\u306f\u3001\u6b21\u306e\u3088\u3046\u306a\u3082\u306e\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<ul>\n<li>\u6570\uff08\u8907\u6570or\uff11\u3064\u3060\u3051\uff09<\/li>\n<li>\u8272\uff08\u30dc\u30bf\u30f3\u304a\u3088\u3073\u30c6\u30ad\u30b9\u30c8\uff09<\/li>\n<li>\u5927\u304d\u3055<\/li>\n<li>\u914d\u7f6e\uff08\u4e0a\u90e8\u3001\u771f\u3093\u4e2d\u3001\u4e0b\u90e8\uff09<\/li>\n<li>\u30dc\u30bf\u30f3\u306e\u30e1\u30c3\u30bb\u30fc\u30b8<\/li>\n<\/ul>\n<p>\u305d\u306e\u4ed6\u306e\u30c6\u30b9\u30c8\u4f8b\u3068\u3057\u3066\u306f\u3001\u6b21\u306e\u3088\u3046\u306a\u3082\u306e\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<ul>\n<li>\u5f15\u304d\u7b97\uff08\u30aa\u30ea\u30b8\u30ca\u30eb\u30d1\u30bf\u30fc\u30f3\u4e2d\u306e1\u3064\u306e\u8981\u7d20\u3092\u524a\u9664\u3059\u308b\uff09<\/li>\n<li>\u914d\u7f6e\u63db\u3048\uff08\u30aa\u30ea\u30b8\u30ca\u30eb\u30d1\u30bf\u30fc\u30f3\u5185\u306e\u8981\u7d20\u306e\u9806\u756a\u3092\u5165\u308c\u66ff\u3048\u308b\uff09<\/li>\n<li>\u8db3\u3057\u7b97\uff08\u30aa\u30ea\u30b8\u30ca\u30eb\u30d1\u30bf\u30fc\u30f3\u306b\u4f55\u304b1\u3064\u8981\u7d20\u3092\u52a0\u3048\u308b\uff09<\/li>\n<li>\u30ec\u30a4\u30a2\u30a6\u30c8\u5909\u66f4\uff081\u30ab\u30e9\u30e0\u30012\u30ab\u30e9\u30e0\u306a\u3069\uff09<\/li>\n<\/ul>\n<p><img decoding=\"async\" src=\"https:\/\/www.venture-net.co.jp\/ma\/wp-content\/uploads\/2021\/09\/email-ab-testing-3-1024x472.png\" alt=\"\" width=\"1024\" height=\"472\" class=\"aligncenter wp-image-9003 size-large\" srcset=\"https:\/\/www.venture-net.co.jp\/ma\/wp-content\/uploads\/2021\/09\/email-ab-testing-3-1024x472.png 1024w, https:\/\/www.venture-net.co.jp\/ma\/wp-content\/uploads\/2021\/09\/email-ab-testing-3-300x138.png 300w, https:\/\/www.venture-net.co.jp\/ma\/wp-content\/uploads\/2021\/09\/email-ab-testing-3-768x354.png 768w, https:\/\/www.venture-net.co.jp\/ma\/wp-content\/uploads\/2021\/09\/email-ab-testing-3-1536x708.png 1536w, https:\/\/www.venture-net.co.jp\/ma\/wp-content\/uploads\/2021\/09\/email-ab-testing-3.png 1784w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<h2>AB\u30c6\u30b9\u30c8\u3092\u5b9f\u65bd\u3059\u308b\u524d\u306e\u30c1\u30a7\u30c3\u30af\u30ea\u30b9\u30c8<\/h2>\n<p>\u6700\u5f8c\u306b\u3001AB\u30c6\u30b9\u30c8\u3092\u5b9f\u65bd\u6642\u306b\u6c17\u3092\u4ed8\u3051\u308b\u3079\u304d\u30dd\u30a4\u30f3\u30c8\u3092\u30c1\u30a7\u30c3\u30af\u30ea\u30b9\u30c8\u3068\u3057\u3066\u307e\u3068\u3081\u307e\u3057\u305f\u3002\u305c\u3072AB\u30c6\u30b9\u30c8\u3092\u5b9f\u65bd\u3059\u308b\u969b\u306b\u3054\u6d3b\u7528\u304f\u3060\u3055\u3044\u3002<\/p>\n<ul 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